Announcing the June 2011 Microsoft Advertising adCenter Upgrade - adCenter Blog - Microsoft Advertising Community

The latest Microsoft Advertising adCenter Upgrade includes several improvements that have consistently been requested in the feedback we've received. This upgrade provides easier ways to manage your search and content advertising strategies with adCenter. The changes include improved targeting and enhanced insights.

More @ http://community.microsoftadvertising.com/blogs/advertiser/archive/2011/06/24/june-2011-microsoft-advertising-adcenter-upgrade.aspx

Quality Score and a Simplified Daily Budget Option in the Latest adCenter Desktop Beta Release - adCenter Blog - Microsoft Advertising Community

In addition to the improvements that were released in April, new updates have just rolled out in the latest adCenter Desktop Beta release. With this upgrade to version 7.8, the following additional functionality will be available:

• Quality Score. You can now view Quality Score data from adCenter Desktop Beta. You can also create advanced filters andsorts, and bulk update your keywords to optimize your campaigns based on the Quality Score data.

• Simplified Daily Budget option. Microsoft Advertising adCenter automatically calculates a monthly budget for you when...

More @ http://community.microsoftadvertising.com/blogs/advertiser/archive/2011/06/22/quality-score-and-a-simplified-daily-budget-option-in-the-latest-adcenter-desktop-beta-release.aspx